Tecovas is kicking off rodeo season with a special event at its Austin South Congress store on March 13 from 5 to 8 p.m. Guests can enjoy live music and complimentary rodeo-inspired chainstitching throughout the evening.

Lalo Tequila will take over the bar, offering complimentary cocktails from an exclusive rodeo-inspired menu.

Attendees will also have the chance to enter a giveaway for a pair of rodeo championship tickets for March 29 and a pair of Tecovas boots.