March 09, 2024 | 10:00 am - 9:00 pm


Panel: Sports Performance and Health Wellness – Engineering Success

Antone’s Nightclub (Upstairs) at 10 a.m. ||  Badge holders prioritized 

Breakfast served downstairs

Health technology and innovation are reshaping how athletes perform at the highest levels possible — both for professional athletes and everyday health obsessionists. Data is transforming how professional and collegiate organizations leverage new technology to keep athletes safer and help them perform at elite levels. Specialized gyms now offer similar services serving a broader cultural demand for more health-focused living. This discussion brings together thought leaders in the professional and consumer spaces to share how they see this shaping the next chapter in health innovation.

Panelists: Jeremy Hills, CEO, Kollective; Phil Cullen, senior director of Organizational Development & Basketball Operations, San Antonio Spurs.

Moderator: Ashley Jennings, managing director, Texas Innovation Center, UT Austin.

Panel: Creator Economy – Digital Fame to Mainstream Success

Antone’s Nightclub (Upstairs) at 11:30 a.m. ||  Badge holders prioritized 

Digital superstars — creators who have amassed millions of followers across social media platforms — once occupied their own “lane” of popular culture. But as audience habits continue to evolve and young consumers heavily favor YouTube, Instagram, TikTok and Snapchat over traditional media channels, these creators have leveraged their deeply engaged audiences to create lucrative and increasingly diverse careers. They aren’t just posting popular videos and photos — they are on mainstream magazine covers. They are launching coffee, beauty and energy drink companies. They are ambassadors of some of the world’s most vibrant brands. This discussion will bring together talent and executives to talk about building a career online and translating digital fame into mainstream success, all while — especially for the vast majority of creators under age 25 — navigating burgeoning adulthood and navigating the mental health pitfalls of the internet.

Panelists: Jason Newman, founder, Untitled Entertainment; Remi Bader, content creator; Megan Bycel, director of Entertainment Partnerships, Meta.

Moderator: Brent Weinstein, chief development officer, Candle Media. 

Creator and Athletics Mixer:

Antone’s Nightclub (Upstairs) at 12:30 p.m. || Private event, invite-only

Digital creators and current and former UT athletes are invited to this mixer event.

Texas Longhorns men’s basketball vs. OU Watch Party:

Antone’s Nightclub (Downstairs) at 1:00 p.m. ||  Badge holders prioritized 

Watch the men’s basketball team go head-to-head with Big 12 rival OU Sooners in a highly anticipated season matchup. 

Musical Performance by Dayglow

Antone’s Nightclub (Downstairs) at 7 p.m. ||  Badge holders prioritized 

End the night with a live performance by Dayglow, one of Austin’s biggest national exports.

Learn More


Free with RSVP (SXSW badge priority access)



Antone’s Nightclub

305 E 5th St.

Antone’s Nightclub 305 E 5th St.