Discover Austin’s Most Intentional Space for Recovery and Wellness
Located in Bouldin Creek, ULU Recovery & Wellness offers saunas, cold plunges, IV therapy and more
This article was produced by TRIBEZA as sponsored content.
The start of a new year invites many of us to slow down, reset and refocus on our health and wellness. At ULU Recovery & Wellness, these intentions can become part of a daily routine. Here, rest, recovery and wellness are treated as rituals, celebrated as cornerstones of a healthy lifestyle.
Founded by Keaton Standridge, ULU Recovery & Wellness is a luxury wellness studio designed to make it easier for people to slow down, unplug and prioritize their well-being. Located in Austin’s Bouldin Creek neighborhood, ULU offers a curated space where recovery feels ritualized and rest is encouraged.
The path to ULU
Creating ULU was personal for Standridge, following a life-changing injury in June 2022, when he broke his jaw in a sparring accident in Thailand. He said that without the incident, he would likely still be fighting. The experience later led him to Bali, Indonesia, where he found inspiration for the studio.
“Life has a funny way of guiding us to where we’re meant to be,” said Standridge. “I spent the next couple of months diving deep into myself and my soul purpose. What I found is that when you find meaning, go after it. I’ve always known that I wanted to build something that would help people, but the hardest part was stepping out of my comfort zone and pursuing a brand new challenge.”
And thus, ULU was born.
The studio approaches wellness as more than physical recovery, emphasizing space to pause, breathe and reconnect. Rooted in ancient practices and adapted for modern life, ULU offers time-tested rituals in a setting designed to encourage reflection and rest. Its mission is to help people slow down and prioritize well-being.
“I’m incredibly proud of what we’ve built,” said Standridge. “These practices have had a huge impact on my physical and mental well-being and I’m so happy to share them with our community. At its core, ULU was created to help people heal and grow. We are passionate about physical and mental health and believe in the power of wellness to transform lives.”
ULU’s purpose
Every element of ULU is designed to help guests step away from their to-do lists, disconnect from technology and simply be. For those recovering from intense physical activity or seeking mental clarity and a nervous system reset, ULU offers a calm, grounding experience designed to meet guests where they are. Whether that means unplugging from distraction, surrendering to discomfort in a safe and intentional way, or embracing stillness and self-reflection, the focus is on supporting clients’ physical and mental well-being.
ULU’s core values are reflected in each aspect of the business, from the friendly staff to the healthy and local products they offer, as well as their commitment to donating 2% of annual profits to the local Austin community and to a charity in Bali.
ULU’s treatments
ULU offers a range of science-backed recovery and wellness treatments, including private sauna and cold-plunge suites, red light therapy, IV therapy, NAD+ and compression therapy. Each of the four sauna and cold plunge suites is fully equipped with a sauna, cold plunge and shower- supporting detox, muscle recovery, stress reduction and mental clarity in a setting that feels both restorative and quietly luxurious. ULU encourages members to bring a friend, offering free buddy passes every Tuesday.
The IV lounge serves as a serene escape, where guests can relax in comfortable recliners. A thoughtfully designed IV menu allows guests to choose offerings tailored to a wide range of health goals, from hydration and energy to immunity and recovery, also offering specialty IVs such as NAD+ and Methylene Blue.
At ULU, wellness unfolds as a lifestyle- one rooted in consistency, care and the simple luxury of slowing down.