Dolly Parton Collaborates with Austin’s Kendra Scott on an Exclusive Jewelry Collection

Kendra Scott has just unveiled a limited-edition jewelry collection in collaboration with the legendary superstar, Dolly Parton. This special collection, which marks the beginning of a multi-year partnership, celebrates the 50th anniversary of Dolly’s iconic 1974 song, “Love Is Like a Butterfly.”

Crafted to evoke nostalgia and ignite self-expression, the Dolly Parton x Kendra Scott collection invites you to “embrace your inner Dolly.” For Kendra Scott, Dolly is the blueprint—a true role model in life,  work, giving back and an endless creative butterfly. 

“It’s hard to put into words what Dolly Parton means to me. She’s the ultimate role model: a prime example of  staying true to yourself, believing in the power of art and creativity, and giving back along the way. I’ve admired  and looked up to Dolly my whole life, and working with her has truly been a full circle, pinch-me moment. I’ve  looked to her—as so many of us can and do—for inspiration, humor, and kindness. This collection captures that  beautifully and I’m so proud for fans to explore a jewelry collection that can live up to the absolutely singular Dolly Parton,” said Founder & Chief Creative Officer, Kendra Scott.

“Before I ever met Kendra, I was aware of her reputation as a self-made woman, her kind heart and of course, her  wonderful jewelry line. I was honored to learn she was a fan of mine and even more honored when she asked me  if I wanted to partner on a jewelry collection based on my song ‘Love Is Like A Butterfly’. Naturally, I said yes. The more I get to know Kendra, the more I love her. She’s the real deal, beautiful inside and out. I hope you enjoy our collection as much as we’ve enjoyed each other while putting it together for you.” said Dolly Parton. 

The limited-edition collection is now available on KendraScott.com. This collection, which was facilitated by Dolly’s licensing agency, IMG, marks the beginning of a multi-year partnership, and select Kendra Scott stores will host special launch events and experiences to celebrate the collaboration.